The National Foundation of India is a fund raising body that supports organizations working towards improving the lives of people in the challenging parts of India. NFI approached us for the creation of a report consisting of their achievements related to youth empowerment.
The biggest challenge (believe it or not) was that there were absolutely no photos available. Though skeptical at the beginning, we accepted this challenge in the hope of turning it into an innovative opportunity and it turned out to be a good decision. After hours of brain storming, we finally came up with the ideal solution- Illustrations. In place of using images, we created illustrations relevant to the content and due to the fact that it represents youth, they were filled with vivid colors representing life, energy and power.